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Matsuyama vs Okinawa cost of living 2026
Which is cheaper, what exactly is cheaper, and how it feels on your money ยท Updated October 2026
๐ฏ๐ต Matsuyama
๐ฏ๐ต Okinawa
At a glance
- Where Okinawa is clearly cheaper: Tuk-tuk / moto taxi (25%โ), SIM card (17%โ)
- Where Matsuyama is clearly cheaper: Entry ticket (76%โ), Scooter rental (67%โ), Studio rent (month) (25%โ)
By category
Salary equivalence
Travel difficulty
Both cities are about equally easy to travel. Biggest gap: language โ Matsuyama 4 vs Okinawa 3. Closer to 1 is easier. Difficulty ranking โบ
Item by item
| Item | Matsuyama | Okinawa | Cheaper |
|---|---|---|---|
| Local mealper person | ยฅ 1,000$6.76 | ยฅ 1,000$6.76 | similar |
| Street food1 item | ยฅ 500$3.38 | ยฅ 500$3.38 | similar |
| Restaurant dinnerper person | ยฅ 3,000$20.3 | ยฅ 3,000$20.3 | similar |
| Coffeeone cup | ยฅ 550$3.72 | ยฅ 550$3.72 | similar |
| Beerone bottle | ยฅ 600$4.05 | ยฅ 600$4.05 | similar |
| Cocktail & wineone cup | ยฅ 700$4.73 | ยฅ 900$6.08 | Matsuyama โ22% |
| Bottled water | ยฅ 130$0.88 | ยฅ 120$0.81 | Okinawa โ8% |
| Convenience store1 snack or drink | ยฅ 200$1.35 | ยฅ 180$1.22 | Okinawa โ10% |
| Taxi5 km in town | ยฅ 2,000$13.5 | ยฅ 1,700$11.5 | Okinawa โ15% |
| Tuk-tuk / moto taxishort hop | ยฅ 1,000$6.76 | ยฅ 750$5.07 | Okinawa โ25% |
| Transitone ride | ยฅ 250$1.69 | ยฅ 260$1.76 | similar |
| Scooter rentalper day | ยฅ 1,000$6.76 | ยฅ 3,000$20.3 | Matsuyama โ67% |
| Hotel night3-star | ยฅ 11,000$74.3 | ยฅ 13,000$87.8 | Matsuyama โ15% |
| Studio rent (month) | ยฅ 54,000$365 | ยฅ 72,000$486 | Matsuyama โ25% |
| Laundry | ยฅ 800$5.41 | ยฅ 800$5.41 | similar |
| SIM card1 week data | ยฅ 3,000$20.3 | ยฅ 2,500$16.9 | Okinawa โ17% |
| Haircutcut | ยฅ 2,500$16.9 | ยฅ 3,000$20.3 | Matsuyama โ17% |
| Massage1 hour | ยฅ 4,500$30.4 | ยฅ 6,000$40.5 | Matsuyama โ25% |
| Half-day tourper person | ยฅ 5,000$33.8 | ยฅ 5,000$33.8 | similar |
| Entry ticketTourist town | ยฅ 520$3.51 | ยฅ 2,180$14.7 | Matsuyama โ76% |
Reference prices start as estimates from published price levels; items with 3+ traveler reports use the median of real reports. Hostels and local eateries cut both by 30%+.
FAQ
Which is cheaper, Matsuyama or Okinawa?
Matsuyama is 8% cheaper than Okinawa. Daily budget $160 vs $168; a month $2,225 vs $2,482.
Which is easier to travel, Matsuyama or Okinawa?
About the same: Matsuyama 2.0/5, Okinawa 2.0/5 (average of rip-offs, language, transport, payments and safety).
How do monthly costs compare between Matsuyama and Okinawa?
With a short-term studio and living costs, Matsuyama is about $2,225 and Okinawa about $2,482 per month.
Where do the numbers come from?
They start as estimates informed by published price levels; any item with 3+ traveler reports switches to the median of real reports. Live reports are in the app.